PPC and SEO are more powerful when your teams talk to each other. Leverage the combined resources of organic and paid search to increase revenue, SERP position, and strengthen copy and content.
About Reuven Shechter
Reuven is a content specialist at Leverage Marketing in Austin, TX. After graduating from Washington University in St. Louis with his B.A. in English and Women and Gender Studies, Reuven spent some time in I.T. before moving to Austin and starting his career in content marketing. When he’s not working, Reuven cooks, takes his dog all over Austin, reads voraciously, and is an avid watcher of odd TV
Entries by Reuven Shechter
Chatbots are quickly becoming an essential facet of modern companies and ad agencies. See how you can take advantage of the advantage of bots and leverage them for your business. Bots are the future, so be a part of it.
Learn the common mistakes that many paid marketing managers make and how to avoid them. Whether you’re starting fresh or have been working on a campaign for years, you can fix your errors and meet your advertising goals.
If you’ve been wondering how to expand your business, local SEO is a great strategy. Targer customers at the right time and place to draw them to your business by using social media and your Google My Business listing.
SEO strategies have changed dramatically since we started searching online in the 1990s. How has SEO evolved from the late 1990s to 2018? Learn how modern SEO works and start employing the right tactics in your content writing.
The FCC’s vote to deregulate broadband internet (otherwise known as the repeal of net neutrality) is likely to have an impact on consumers and companies alike. But what impact will it have on digital marketing?
Are you trying to develop a connection with your client base? Learn how to use emotional marketing to establish deeper and longer-lasting relationship with your customers, which can lead to additional sales and engagement over time.
Is your content strategy not doing enough for you? Learn about unicorn marketing and how it can make a difference for your business. Find the best performing articles and maximize their potential!
Thanksgiving provides content marketers with lessons about how to craft an ideal content marketing campaign. Check out all the ways preparing a perfect holiday dinner and a great content plan are similar.
Shopping cart abandonment is a serious issue for many ecommerce retailers. Read about how you can reduce your cart abandonment and build trust with your customers. Start improving your sales today!