Google Search Console (formerly known as Google Webmaster Tools) is a useful (and free!) tool you can use to help search engines understand your site, and to help you monitor the way that your site is being indexed.
About Zoe James
Zoe is an SEO Analyst at Leverage Marketing. An Austin native and University of North Texas alum, Zoe was a member of the UNT Swimming and Diving Team while earning her degree in Marketing. Her skills as a student-athlete leader led her to career experience as a Business Development Manager, after which she sought the creative and analytical challenges of search engine optimization at Leverage. She is an avid cat person, cheese enthusiast, and adventure-seeker, as well as an expert on the unique culture of Austin, TX.
Entries by Zoe James
When you think about SEO, reviews from customers aren’t often the first thing that comes to mind. Rreviews just don’t get much attention in the SEO world. But they should – especially if your business is a local one.
How are search engine optimization and branding actually related, and how should you prioritize them for your website? Get the facts on these foundational practices and find out how to check your progress today.
There’s no single answer to the question, “How long do SEO strategies take to work?” However, we’ve conducted several case studies to give you a better idea of how long, on average, it takes to start seeing SEO success.
Not sure why blogging is important for your business or why you should be spending time and money on it? This post is for you: we’re debunking some of the biggest SEO writing myths to reveal the power of blogging.
What’s the big deal with keyword rankings, and how do you track them? Learn more about how keyword ranking position affects your business–and the tools you can use to track your rankings– in this blog post.
You may have heard that content is an important part of a great search engine optimization (SEO) strategy, but where do you start? Get the answers to your big questions about content for SEO here.
Confused about the difference between SEO and PPC? Wondering which one will work best for your business? In our new blog post, we provide clarity and debunk some common myths about search engine optimization and pay-per-click advertising.
A site redesign or migration can be catastrophic for your site’s SEO visibility, but it doesn’t have to be! These tips will make the transition go smoothly and help preserve your site’s value. Learn what to do before a site migration and when to call in the pros.
Looking for a way to step up your search engine optimization game for your business-to-business website? Get tips for generating more leads and growing your customer base using a few simple SEO strategies.