Are you sick of doing constant A/B testing of your ads and still not winning with Google AdWords? RightWord is Leverage Marketing’s advanced online ad copy analysis tool, which takes a closer look at words in paid search ads. You will discover which words you use to speak to your customers and lead more frequently to conversions.
RightWord is a powerful new lexical analysis tool that can improve your pay-per-click (PPC) ad copy and give you new insights into your ads. Leverage Marketing’s software uses data from tests of thousands of ads and scores individual words in those ads based on their performance. Our experienced paid search team analyzes this data to provide you with information about language that always works, words that sometimes work, and words that turn off your customers. RightWord helps you write ad copy that succeeds—and leads to more conversions.
How is This Different from A/B Testing?
RightWord goes beyond A/B testing of ads by taking the data from thousands of A/B tests already performed and analyzing them in a way other companies don’t. While split testing one ad versus another can determine which is better, RightWord will tell you which words perform better across all your ads. You’ll learn that some words are universally successful, while some language works better in certain circumstances.
Can RightWord Save Time for Me?
After an in-depth RightWord online ad copy analysis from our team, you’ll understand which words hurt your ads—and which help. You can save time by doing more impactful A/B testing and more improvement of your existing ad copy. The insights you learn from RightWord will help you enhance your AdWords account and create more successful ad campaigns.
How Will RightWord Help Defeat the Competition?
Winning ad space on Google’s AdWords platform is dependent on having the most optimized message, which RightWord can help you achieve. Leverage’s RightWord tool offers you an advantage no one else does—knowing what language performs best. You’ll be able to optimize your ad copy and beat your competition by winning ad space more easily.
Will a RightWord Online Ad Copy Analysis Help in the Future?
Even after the Leverage team analyzes your data and provides recommendations, that won’t be the end of our help. We’ll provide you with an actionable three-month ad-testing plan that you can start implementing tomorrow. Our comprehensive strategy will enable you to run better ads and save time on your A/B testing.
Why Should I Choose RightWord?
If you want an advantage against your competitors in your ads, RightWord is the tool for you. Leverage paid search analyst Michael Holeman explains, “We knew we could help clients gain a competitive edge if we had a complete way of testing ads, but there simply wasn’t any tool available that could accomplish what we needed. So, we built our own. RightWord allows us to test all of a client’s ads against each other and see, down to the single word, what made some ads outperform other ads.” Implementing RightWord strategies will enable you to write more effective ad copy and gain insights into how your language performs.
Choose RightWord to get the only in-depth online advertising analysis of A/B testing on the market. You’ll get a deep dive from an expert data analyst to give you the recommendations you need. You’ll also receive an easy-to-read report with personalized ad copy advice and a three-month ad-testing plan to improve your performance, which could lead to more conversions and beating your competitors.
Learn more about RightWord today by talking to a Leverage Marketing Analyst. Fill out our contact form today, and we’ll help you learn priceless ad copy secrets with RightWord.