Benefit Plans

The Affordable Care Act created new healthcare options for millions of Americans in an environment where wider access to information and technology-driven improvements to the patient experience were already empowering consumers to take their health into their own hands. Greater freedom of choice and heightened customer expectations led to booming, competitive markets for consumer-driven healthcare organizations like benefits plan administrators, managed care providers, and discount prescription program managers. Leverage Marketing’s digital insights and actionable strategies can help benefit plan pioneers maintain market dominance and help newcomers gain a foothold in the competitive consumer health solutions landscape.

Clients

Challenges for Benefit Plan Administrators and Discount Prescription Programs

- - Increased competition as more Americans gain access to and control of new healthcare options
  - Strict FDA and FTC rules for digital marketing in healthcare

Our Solutions

- - Provide insights into a client’s digital marketing landscape and uncover new opportunities through our comprehensive Digital Analysis and Amplification process
  - Create, expand, or relaunch websites to set the stage for aggressive SEO campaigns that help businesses capture a larger market share
  - Educate audiences about treatments and services with SEO-optimized content
  - Use analytics to determine the lifetime value from each conversion, guiding optimal marketing spend allocation

Why Leverage Marketing?

Learn more about what Leverage Marketing can do to help you capture and maintain a strong position in the increasingly competitive benefits provider market. Call (512) 236-5002 or fill out our contact form to get in touch with our digital marketing experts.