Smartphones are becoming more affordable, and savvy online retailers are adapting their sites to display well across devices. As a result, consumers are increasingly using mobile devices to research and purchase products and services. In fact, US consumers now spend more time shopping on mobile devices than desktops.

If you haven’t updated your retail site for the mobile user experience, you risk falling behind your competitors. Mobile ecommerce is all about convenience, and if users struggle to navigate your product pages or fill out a payment form on their smartphone, there’s a good chance they’ll turn to a retailer who offers a more streamlined experience.

If you still need convincing that a mobile-friendly website is an essential, check out the infographic below. Hover over each app icon for statistics about the state of mobile ecommerce.

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