Leverage Marketing produces powerful results with email campaigns that
Reach target customers at the right time
Resonate with customers’ interests and needs
Drive traffic to your site
Strengthen existing relationships
Read more about the benefits of our email marketing services or contact us now to boost conversions through better email marketing.
Catch your target customers at the right time with messages triggered by specific events. Whether it’s a follow-up about an abandoned shopping cart or a promotion targeted at customers who made a recent purchase, the right automated emails encourage their recipients to take action.
We don’t create and send emails based on gut feelings and guesswork. We test the factors that affect email engagement, such as subject line and call-to-action, so that you know you’ll be sending successful emails.
List segmentation is an email marketing strategy that has been proven to significantly increase open rates. We can segment your email list based on demographics or even stages of the sales funnel, ensuring that your customers receive messages tailored to their interests and needs.
When a customer clicks an email call-to-action, they should be taken to a landing page that makes it convenient for them to convert. We create dedicated landing pages for specific email marketing campaigns so that the journey from reading an email to making a purchase is minimized.
Too many invalid email addresses on your list increases your bounce rate, and a high bounce rate puts you at a greater risk for having future emails blocked as spam. We remove invalid and non-working email addresses to increase your delivery rate and protect you from penalties.
Connect Google Analytics and your email marketing to track user behavior after they click through. Connect your CRM software and email so that all your contacts are in one place. Streamline your entire email marketing process with the help of Leverage Marketing.
Make sure recipients can easily read your emails whether they’re on a desktop computer, tablet, or smartphone. We use responsive design so that your email text and templates look great on all screen sizes.
Don’t miss out on the opportunity to market related or upgraded products to customers who have recently made a purchase. We create cross-selling and upselling emails designed to appeal to recipients who are already primed to shop with you.
Your emails need to keep engaging your audience rather than annoying them until they click ‘unsubscribe’. We know how to build loyalty and trust through emails so that you maintain a positive relationship with your customers.
Email marketing should never be a mysterious process. We track and report on the metrics that matter so that you can see the ROI you’re getting on your campaigns.
What can Leverage Marketing help with in terms of my business’ email marketing efforts?
We are well-versed in all aspects of email marketing. From template design to writing messages, conversion tracking, automation and more, we can completely manage your email marketing efforts. Additionally, we are able to help your business acquire additional email subscribers through our unique opt-in software.
What email platform(s) does Leverage Marketing utilize?
We utilize a variety of best-in-industry email marketing and marketing automation platforms in our clients’ email campaigns. We prefer to use Mailchimp for our clients that are not yet leveraging marketing automation software. For clients that are pursuing marketing automation, we utilize the Silverpop, Marketo, Hubspot, Pardot and Act-On software platforms.
How do I add more contacts to my email subscription list?
We use multiple tactics to add subscribers and keep them on your list. It starts with optimizing your site to convert visitors to subscribers. Additionally, we leverage content assets we create and utilize a unique opt-in software to entice visitors to join your email subscription list.
What email services do you provide for ecommerce sites?
We create all types of marketing emails for ecommerce sites. These include newsletters, product announcement emails, abandoned cart emails, and review reminder emails. Additionally, we can measure the specific revenue impact these marketing emails have on your business. We do not provide services for transactional emails such as receipts or shipping update emails.
Is email marketing still a useful tactic to pursue for my business?
Email marketing has one of the highest ROIs among any marketing tactic and is a great supporting source for all other marketing tactics. Email marketing has continued to be a source of traffic that nurtures our clients’ audiences and converts subscribers to leads and buyers.
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Leverage Marketing, LLC
2301 W Anderson Ln 
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