BOB KEHOE
CEO & PARTNER
Bob Kehoe, CEO of Leverage Marketing, had a vision for transforming Leverage from being strictly a search marketing agency into being an end-to-end online marketing services company. Bob took this vision and quickly led the team to realizing it. This has distinguished Leverage Marketing as a trailblazer in forward-thinking and integrated online marketing services.
Bob’s experience in co-founding a software development company and growing its revenue from $500k per year to over $7M per year added with his adept ability to adopt new technologies and innovate has kept Leverage Marketing on the cutting edge in business practices and technology resources.
Digital Claims Victory in 2016 Election
/0 Comments/in The Real Deal with Bob Kehoe /by Bob KehoeWhile it’s hard to put an exact date on it, there’s no doubt we’re now in the throes of the 2016 presidential election race. Over the course of the last month-plus, candidates from both political parties have, officially or otherwise – thrown their hats into the ring. Heck. Some can argue that the race began […]
Cleaning Up Your Online Clutter with Information Architecture
/0 Comments/in The Real Deal with Bob Kehoe, Web Design /by Bob KehoeI’ve long been convinced that the old adage “a cluttered desk is a sign of genius” is fact in some cases. Example: a few years ago, I was working with a prospect – a small fabric supply company with less than a half dozen employees and whose owner also wore pretty much every administrative […]
A Recipe for Sweetening Negative Reviews
/0 Comments/in Social Media, The Real Deal with Bob Kehoe /by Bob KehoeFor consumers, the Internet has proven to be a valuable tool when it comes to making sound purchases or investments. That’s why online reputation management has become so essential. These days, you can do your homework and find reviews of pretty much any product or service and, for many perspective buyers, doing his or her […]
TARGET MARKETS HAVE NEVER BEEN MORE SPECIFIC
/0 Comments/in The Real Deal with Bob Kehoe /by Bob KehoeAdvertisers that set out to attract their target audiences is hardly a new idea in any media. If anything, it’s a common practice, and one that continues to evolve and refine today. How Did We Reach Target Markets before the Internet? In newspapers, it’s pretty uncommon to find an ad for women’s apparel or […]
When Social Media Hits Home
/1 Comment/in The Real Deal with Bob Kehoe /by Bob KehoeUsually, I use the space here at “The Real Deal” to offer my two cents about matters of the digital marketing strata, be they new trends, business strategies, or experiences I’ve had navigating the waters of this industry both prior to and here at Leverage marketing. Right now, though, I’m going to reach out […]