BOB KEHOE
CEO & PARTNER
Bob Kehoe, CEO of Leverage Marketing, had a vision for transforming Leverage from being strictly a search marketing agency into being an end-to-end online marketing services company. Bob took this vision and quickly led the team to realizing it. This has distinguished Leverage Marketing as a trailblazer in forward-thinking and integrated online marketing services.
Bob’s experience in co-founding a software development company and growing its revenue from $500k per year to over $7M per year added with his adept ability to adopt new technologies and innovate has kept Leverage Marketing on the cutting edge in business practices and technology resources.
GOING NATIVE WITH SPONSORED CONTENT
/0 Comments/in Content Marketing, The Real Deal with Bob Kehoe /by Bob KehoeDescribing Leverage Marketing – and digital marketing as a whole – has proven to be met with mixed responses over time. A few weeks back, for example, my wife and I were at a school function for one of my daughters when we were introduced to a fellow classmate’s mother through a mutual friend. After some small talk […]
THE ADVANTAGE MILLENNIALS BRING TO THE WORKFORCE
/2 Comments/in The Real Deal with Bob Kehoe /by Bob KehoeIt’s strange for me to put this into perspective but, to some of my employees, I’m not a young guy. Without divulging my age, the younger sect I employ and do business with have, either verbally (“that was REALLY back in the day, yo!”) or non-verbally (a facial expression that combines astonishment with sympathy) called […]
Marketing is Going — and Staying — Mobile
/0 Comments/in The Real Deal with Bob Kehoe /by Bob KehoeThe distance we’ve come in terms of the Internet and its impact on society over the last two decades is, if you think about it, pretty jaw-dropping. In 1995, the World Wide Web was at an infantile stage, to say the least. Businesses and households were just catching onto this new means of communication and […]
2015: THE YEAR OF…?
/0 Comments/in The Real Deal with Bob Kehoe /by Bob KehoeTo be honest, I don’t put much stock into New Year’s. For revelers, New Year’s Eve is amateur night and, save for college bowls, this time of year for me is pretty much like every other week. The work on my plate at the start of 2015 is pretty much the same as it was […]
Breaking Away from Tradition: New Uses for SEO Research
/0 Comments/in The Real Deal with Bob Kehoe /by Bob KehoeI may catch flak from some quarters for admitting this, but last week, I got drawn in to an episode of “The Newsroom.” For those out of the small screen loop, “The Newsroom” chronicles the trials and tribulations of the anchor and staff of a fictitious cable news show and is the brainchild of Arron […]