MADELINE JACOBSON
Content Marketing Manager
Madeline received her BA in English from Whitman College. After graduating, she moved to Austin, TX, where she served as an AmeriCorps volunteer and college prep coach for lower-income high school students. Working with her students to improve their writing was her favorite part of this position and helped her realize that she wanted to continue writing professionally. She joined Leverage as an Online Content Specialist in 2014 and has enjoyed helping clients better communicate with their customers through engaging blog posts, web pages, and other written materials.
Capturing Attention with Bumper Ads
/0 Comments/in PPC, Video /by Bob KehoeBumper ads are one of the most attention-grabbing ways to get your brand name, services, and products in front of a large and captive audience. But how exactly are they so effective at doing so?
The Rise of Bot Marketing
/0 Comments/in Branding, Ecommerce, Social Media /by Bob KehoeChatbots are quickly becoming an essential facet of modern companies and ad agencies. See how you can take advantage of the advantage of bots and leverage them for your business. Bots are the future, so be a part of it.
Europe’s GDPR Changes Internet Privacy in the U.S.
/0 Comments/in News /by Bob KehoeGDPR may be a European regulation, but companies who do business (and there are many) in the U.S. and Europe are prepared to or have already reconfigured their privacy policies to reflect European regulations. But how will America be affected?
Do Google Reviews Help Rankings & SEO?
/3 Comments/in SEO /by Bob KehoeWhen you think about SEO, reviews from customers aren’t often the first thing that comes to mind. Rreviews just don’t get much attention in the SEO world. But they should – especially if your business is a local one.