Zoe is an SEO Analyst at Leverage Marketing. An Austin native and University of North Texas alum, Zoe was a member of the UNT Swimming and Diving Team while earning her degree in Marketing. Her skills as a student-athlete leader led her to career experience as a Business Development Manager, after which she sought the creative and analytical challenges of search engine optimization at Leverage. She is an avid cat person, cheese enthusiast, and adventure-seeker, as well as an expert on the unique culture of Austin, TX.
6 Advantages of Working with a Google Partner [UPDATED]/4 Comments/in PPC /by Tiger Sivasubramanian
Digital Opportunities Abound for Healthcare Providers in Urgent Care and Telemedicine/0 Comments/in Branding, Digital Marketing /by Leverage Marketing
Digital disruption in the healthcare industry is accelerating due to a shift in consumer demands. A deep Digital Discovery can uncover opportunities for healthcare providers to succeed in the current digital landscape.
The Importance of Data Personalization in Healthcare/0 Comments/in Digital Marketing, PPC /by Leverage Marketing
The digital revolution, the importance of patient experiences, and changing healthcare laws are transforming the way the healthcare industry connects with its consumers.
Amazon Business Has a Bullseye on Your Back: Watch Out, B2B Manufacturers and Distributors/0 Comments/in Branding, Digital Marketing /by Leverage Marketing
Currently, over 150,000 businesses sell products on Amazon Business. This rapid growth in sellers is empowering Amazon Business to both build catalog depth and drive prices lower, as Amazon has done successfully in its B2C business.
SEO on a Budget: Simple Strategies that Work/0 Comments/in SEO /by Leverage Marketing
Search engine optimization can have a relatively low cost for a high ROI, but sometimes there is no budget at all to spend on tools and software. Here’s four basic SEO improvements you can make to your site on your own.