Zoe is an SEO Analyst at Leverage Marketing. An Austin native and University of North Texas alum, Zoe was a member of the UNT Swimming and Diving Team while earning her degree in Marketing. Her skills as a student-athlete leader led her to career experience as a Business Development Manager, after which she sought the creative and analytical challenges of search engine optimization at Leverage. She is an avid cat person, cheese enthusiast, and adventure-seeker, as well as an expert on the unique culture of Austin, TX.
How the Evolution of the Google Search Engine Has Changed Business/1 Comment/in SEO /by Bob Kehoe
Google started as a humble search software that, through the innovative thinking of a few progressive minds, grew into a one-of-a-kind search algorithm capable of predicting our wants and needs and finding the solutions for them – instantly.
40 Questions To Ask Before Hiring a Digital Marketing Agency/28 Comments/in Content Marketing, PPC, SEO, Social Media, Web Design /by Leverage Marketing
If you want to find a digital marketing agency that will be a true partner to your business, it pays to be thorough during the interview process. We’ve put together a downloadable list of 40 questions to help you get to know the agencies on your shortlist.
Mother’s Day Marketing Secrets that Lead to Profitability/0 Comments/in Content Marketing, Email Marketing, PPC, Video Marketing /by Bob Kehoe
Mother’s Day is quickly becoming a huge consumer holiday, which means that marketers and businesses play a huge part in its success. Take advantage and build out Mother’s Day marketing for your company by using Leverage’s tips to profit.
Leverage Makes Clutch List of Leading Austin SEO Firms/0 Comments/in News, SEO /by Leverage Marketing
Research firm Clutch.co recently named Leverage Marketing to their list of top Austin SEO firms. They based their decision on a number of quantitative and qualitative factors, including client feedback. Learn more in our blog post!
3 Reasons You Need Video Marketing in Your SEO Campaign/4 Comments/in SEO, Video /by Bob Kehoe
Does video marketing help SEO efforts? Find out how it works and why your site should be taking advantage of this powerful SEO tactic to increase conversions, develop your online reputation, and gain an edge over the competition.